Back to the List
8 Comments

A Practical Tool for Improving Your Consulting Firm

You want your consulting firm to continuously advance.

Every engagement you complete is an opportunity to improve; however, simply delivering high-quality on projects isn’t enough to up your game.

The giant door to improvement and growth opens when you devour end-of-project celebratory chocolates reflect on your consulting engagements.

But what, specifically, should you evaluate?

Or, as sophisticated, technical consultants are trained to query: what notions should you noodle?

The topics below can serve as your checklist for a retrospective.

The Consulting Engagement Retrospective Checklist

Client Acquisition

(Consider completing this part of the checklist immediately upon receiving approval on a consulting project.)

Source of lead:
Client’s Need and/or Want:
Concerns, risks, and objections raised prior to close:
Language that worked:
Missteps along the way:
Implications for marketing, qualifying opportunities, Discovery, proposal development and negotiation:

Complete the remainder of the checklist immediately upon conclusion of a contract or project, or at a predetermined time period if the engagement is ongoing.

Scoping

Were the client’s ultimate problems, Want and/or Need, identified during Discovery?
Was the client’s highest value problem identified?
Was the amount of work involved accurately forecasted?
Implications for the Discovery process (i.e., questions to ask consulting prospects in the future):

Approach

What part of our consulting firm’s approach to this project could have been systemized, automated, delegated to a lower level, and/or outsourced?
What could be improved to create higher value for clients next time?
Implications for approach:

Models

Were the models we used to frame/solve the client’s challenge accurate?
How could the models we used be more compelling, memorable, and/or distinctive?
What new models, frameworks, distinctions, and metaphors emerged?
Implications for conceptual models used in marketing, Discovery, consulting project execution and/or delivery:

Client Experience

Client remarks and/or our observations of the client experience at each stage:
Pursuit
Onboarding
Execution (including management of missteps)
Wrap-Up

(Note: if clients don’t remark positively on the experience, the client experience needs improvement.)

Implications and improvement areas for client experience:

Action Plan

Based on the assessments above, what can we improve immediately?What longer-term improvements will we prioritize and start working on over the next month?
1.
2.
3.
1.
2.
3.

What other questions would/do you ask during a consulting engagement retrospective?


8 Comments
  1. Mike Chirveno
    March 19, 2025 at 10:45 am Reply

    Thanks for the article, David. I like to evaluate my ability in spurring adoption of action plans both with project sponsors and with those responsible for carrying out the work. Did I effectively make the case for the recommendation – did it demonstrate understanding of the necessary transformation, did it target the points of greatest leverage, did it most effectively utilize resources, did it make sense for those who know the work most intimately?

    • David A. Fields
      March 19, 2025 at 4:20 pm Reply

      Those are great questions for a retrospective, Mike. Good on you for checking in with both levels of the organization, too. The sponsors and the rank-and-file are both important.

      I appreciate your sharing your example with me and other readers, Mike!

  2. Joe Drago
    March 19, 2025 at 1:35 pm Reply

    Great questions for self-assessment! Thanks for sharing. I wish I had these questions years ago.

    • David A. Fields
      March 19, 2025 at 4:20 pm Reply

      The good news is you have them now and don’t have to wait years more, Joe!! We’re all always learning, and I appreciate your feedback.

  3. Praveen Puri
    March 19, 2025 at 1:40 pm Reply

    Have a blank sheet of paper labeled “Frustrations”. At any time, at any step of the project, if something frustrates you, no matter how small, write it down! Don’t analyze it then, but just note it. After the project, go back to it, and you’ll probably get some good ideas for improving your processes.

    • David A. Fields
      March 19, 2025 at 4:24 pm Reply

      That’s a great tip, Praveen. We use a similar approach with a technology twist. There’s a streamdeck on my desk with a button that automatically opens up a Microsoft Form. The form is set up to capture the date and any other information I want (e.g., project), and an open field to type notes. It takes about 5 seconds to capture notes. It’s easy to capture notes on multiple different projects (or people) with a single process, and at the end, reporting all the notes about one project is an easy key-click too.

      Capturing your frustrations is a great idea. I’m glad you shared your process and created an opportunity to exchange ideas on the implementation of a mid-project note-capturing mechanism.

  4. John Francis
    March 23, 2025 at 2:45 pm Reply

    Thanks for this, valuable perspective to work to improve

    • David A. Fields
      March 25, 2025 at 9:12 am Reply

      You’re welcome, John. I appreciate your posting your reaction.

Leave а Comment

Your email address will not be published. Required fields are marked *

Prev Article

A Better Way to Describe Your Consulting Firm—One That Wins More Clients

Next Article

A Zero-Cost Way to Boost Your Consulting Firm’s Capacity

NEVER MISS A GREAT ARTICLE ON CONSULTING

Subscribe to receive insiders’ access to information and resources that will help you grow your consulting firm.

Note: By subscribing you are confirming that you have read and agree to our terms of service and privacy policy. You are also confirming your consent to receive emails from David about his articles, programs and recommendations.

Firm Type